Read description (professionalism, ethics, and legal mandates) wk 8

DUE: Wednesday June 21, 2023
PLEASE READ AND FOLLOW ALL DIRECTIONS
Week 8 – Discussion: Course Reflection and Takeaways
Course information: School Counselor Professionalism, Ethics, and Legal Mandates
Prepare a substantive response to the following:

What is one thing that stood out to you in the content presented in this course? Why?
How can you apply what you learned this week to your career?
What topics/items from the course would you like to explore further? Why?

Examples of other students response below
PLEASE DON’T COPY the examples This will help with ideas on what to write:
********************************************EXAMPLE 1:*******************************************
Reflection
What is one thing that stood out to you in the content presented in this course? Why?
A particular concept that stood out to me in this course was the concept, “do no harm,” As I noted in my discussion post from the article “HIPPA or FERPA, or Not” (Williams, 2010). The role of a school counselor is first and foremost to “do no harm.” As “doing no harm” may be interpreted differently by individuals, various specific rules, principles and guidelines have been put in place to help counselors create a safe and supportive school environment for individuals in the school community. These include such things as (but not limited to), confidentiality and privacy, informed consent, boundaries and personal relationships, competence, referral, ethical decision making, continuous learning and self reflection (ASCA, 2022). School counselors can still have challenges with issues pertaining to confidentiality, reporting and privacy-  even when laws and guidelines are in place.
How can you apply what you learned this week to your career?
Application
In the future, I will use the 9-step ethical decision making model to assist with issues pertaining to reporting, ethics and laws. The following steps are listed below: 

Defining the Problem 
Applying the ASCA ethical code and the legal issues: ASCA’s ethical code is to “do no harm” 
Considering the student’s chronological and developmental levels. 
Considering the setting, parental rights and minor’s rights: School counselors are required to respect the inherent rights and responsibilities of parents for their children. 
Applying the moral principle: Counselor should consider their moral responsibility in maintaining confidentiality. 
Determining a potential course of action and its consequences.
Evaluating the selected action: 
Consulting with peers: It’s always important to consult with peers for difficult cases that involve reporting to third parties, confidentiality and legal concerns. 
Implementing the selected course of action.

What topics/items from the course would you like to explore further? Why?
Further Exploration
As I proceed in my profession working as a counselor, I will ensure to follow the 9-step guide to decision making. In particular, I think it’s very important to consult with peers. Even in the discussions amongst peers in this course, I can see how some of us may approach ethical decisions quite differently – and may not always end up in the same place in decision making. In order to do “no harm” I will continue to stay abreast of professional learning opportunities that review ethical and legal issues in school counseling. 
*******************************************EXAMPLE 2:*******************************************
What is one thing that stood out to you in the content presented in this course? Why?
“A school counselor’s job is never black and white, but it is less obtuse when considering the prime ethical directive of acting in a student’s best interests. (Williams, 2010)” Although the decision-making and issues in school counseling are often vague, the ASCA Ethical Standards for School Counselors provide a framework for dealing with the complicated issues that arise. This course taught me how to navigate scenarios utilizing mandates in place to help protect students, such as child abuse reporting, HIPPA and FERPA laws, and Title IX.
How can you apply what you learned this week to your career?
This week the appendix of the text Ethical, Legal, and Professional was assigned. I will practice Appendix E – Guidelines for counseling notes throughout my career. I found points four and five on the list particularly helpful, which suggests separating the notes into two sections: objective and subjective. In the objective section, the counselor should “write what the client said, what you said, and what you observed, not drawing any conclusions at this point.” (Remley Jr., p.447) The subjective section can be used to “record any thoughts that you will need for the future, such as impressions of the client, speculations about the reasons for the client’s problems, reminders to yourself or present thoughts.” (Remley Jr., p.447) This technique will help to organize my thoughts after meeting with students.
What topics/items from the course would you like to explore further? Why?
In week 1, the reflection assignment was regarding transgender and gender-expansive students. Although I am learning about this demographic, I still need further understanding of the terms and specific laws. Community members often bring up this topic in the district board meetings, so I must be well-versed on how to answer their questions if they arise on campus or whom to refer them to.
Reference
Remley Jr., T. P. & Herlihy, B.P.  (2020). Ethical, Legal, and Professional Issues in Counseling ( 6th ed.). Hoboken, NJ: Pearson. ISBN: 9780135183816
Williams, R., Ed.D., LPC, NCC (2010, July 1). HIPAA or FERPA or Not. ASCA School
Counselor. Retrieved May 16, 2023, from https://www.schoolcounselor.org
******MUST READ ALL BEFORE ACCEPTING
****** Absolutely NO Plagiarism***All writing must be original 
****NO using writing or COPYING FROM COURSE HERO
***** My Instructor checks for plagiarism on Turn It In and on Safe assign

Arson investigation-novandon discount department store fire

You are the supervisor for the Beatts City Arson Squad. It is 3:00 a.m., and the temperature is below freezing. Your unit is called to a suspicious fire scene. Your team consists of you and 3 others. Upon arrival, you discover that the fire is at the Novandon Discount Department Store. There are 6,000 of these stores in the United States, and they are very successful. This store is two stories high and has a customer elevator in the front of the store and a freight elevator in the rear.
The battalion fire chief reported to you that the crowd of onlookers braving the cold to watch the fire contains about 100 people. In addition, the battalion chief provides you with 3 plastic gas containers (3 gallons each), the type used for putting gas in lawn mowers. They all have residual amounts of what smells like gasoline in them. The spouts are attached, and the caps are off of all three cans. One of your investigators takes them as evidence. 
The battalion chief related that the fire had 3 points of origin. One point of origin is upstairs in the rear warehouse section, one in the upstairs ladies’ clothing department, and one downstairs in the side entrance of the store where the outdoor and garden section is located. It is clearly an arson fire. The battalion chief tells you that the fire will be under control in about 45 minutes, and he will release the scene shortly after that. You are aware, from local media sources, that this chain of stores has had employee relationship problems—specifically with gender inequality—and recently laid off 18 women for complaining.
Prepare a report on the details of the Novandon Discount Department Store arson fire. You should include the processing of evidence provided in the scenario and the processing of evidence found at the points of origin of the fire. This includes how and why you recorded the artifacts and the scene. You should include safety equipment and precautions you took during processing.
Explain your probable cause for getting a warrant for the scene.
Assignment Guidelines

Address the following in 5–7 pages:

What are 2 actions that can be taken pertaining to the crowd of onlookers that might help you identify the offender(s)? Explain.
What are 2 areas you would check to ensure the scene can be searched safely? Explain.
What personnel records and other business papers should you subpoena from the Novandon Discount Department Store? Explain why.
What are 3 artifacts of a fire that would indicate the heat of the fire and points of origin? Explain.
What are 2 elements of evidence you would expect to find in the scene? Explain.

How would you collect them for evidence? Explain in detail.

What is 1 method for search, other than visual, you would use to identify the presence of an accelerant? Explain the process.
What are 2 items of equipment that will be absolutely necessary to conduct the crime scene search? Explain.
Promulgate a theory, based on facts and not on emotions, on the circumstances surrounding this arson investigation. Be as creative as necessary, but support all statements accordingly.

Be sure to reference all sources using APA style.

Business statistic_when an additional independent variable is added

34.When an additional independent variable is added to a regression analysis, which of the following could be indications of multicollinear independent variables?•A drop in R-squared and a drop in significance for one or more independent variable.•A drop in adjusted R-squared and an increase in significance for one or more independent variable.•An increase in adjusted R-squared and an increase in significance for one or more independent variable.•An increase in adjusted R-squared and a drop in significance for one or more independent variable
35.In a regression analysis, which of the following cannot happen when a new independent variable is added?•R-squared increases and adjusted R-squared increases.•R-squared increases and adjusted R-squared decreases.•R-squared decreases and adjusted R-squared decreases.•Any of the above can occur when a new independent variable is added.
36.The table below displays data on the composition and performance of the Massachusetts Bubble Growth (MBG) technology stock fund over the last year. The table includes data on the distribution of stocks in the fund by technology sector (information technology (IT) or biotechnology) and by last year’s “performance” (positive or negative net change in share price over the last year).
What is the probability that a randomly-chosen MBG stock is a biotech stock?
•30%•23%•7%•None of the above.
37.The table below displays data on the composition and performance of the Massachusetts Bubble Growth (MBG) technology stock fund over the last year. The table includes data on the distribution of stocks in the fund by technology sector (information technology (IT) or biotechnology) and by last year’s “performance” (positive or negative net change in share price over the last year).
What is the conditional probability that an MBG stock had a positive change in share price, given that it is an IT stock?
•24.3%•42.5%•40.0%•None of the above
38.The table below displays data on the composition and performance of the Massachusetts Bubble Growth (MBG) technology stock fund over the last year. The table includes data on the distribution of stocks in the fund by technology sector (information technology (IT) or biotechnology) and by last year’s “performance” (positive or negative net change in share price over the last year).
Regarding the stocks that made up the MBG fund last year, which of the following statements is true?
•Technology sector and performance are statistically independent.•The fact that a given stock’s performance was positive tells us nothing about its sector.•The fact that a given stock is from the biotech sector tells us nothing about its performance.•None of the above.
39.Jaune Magazine (JM) must decide whether or not to publish a tell-all story about a celebrity. If the story ends up having major impact, JM will realize substantial profits from additional magazine sales, subscriptions, and advertising revenues. However, if JM publishes the story, JM will face a lawsuit; if it loses the suit, the penalties could be substantial. The tree below summarizes JM’s decision.
What is the expected monetary value of publishing the story?
•$10,000•-$10,000•$26,000•$90,000
40.Jaune Magazine (JM) must decide whether or not to publish a tell-all story about a celebrity. If the story ends up having major impact, JM will realize substantial profits from additional magazine sales, subscriptions, and advertising revenues. However, if JM publishes the story, JM will face a lawsuit; if it loses the suit, the penalties could be substantial. The tree below summarizes JM’s decision.
The EMV of publishing the story is $10,000. Based on this EMV, JM should publish the story. If the publisher chooses not to publish the story, which of the following best describes the publisher’s attitude towards this decision?
•Risk averse.•Risk neutral.•Risk seeking.•Risqué.
41.Jaune Magazine (JM) must decide whether or not to publish a tell-all story about a celebrity. If the story ends up having major impact, JM will realize substantial profits from additional magazine sales, subscriptions, and advertising revenues. However, if JM publishes the story, JM will face a lawsuit; if it loses the suit, the penalties could be substantial. The tree below summarizes JM’s decision.
The EMV of publishing the story is $10,000. Based on this EMV, JM should publish the story. For what values of p = Prob[story has major impact] is publishing the story preferable to not publishing the story on the basis of EMV?
•p < 10%•p > 10%•p < 90%•None of the above.
42.Jaune Magazine (JM) must decide whether or not to publish a tell-all story about a celebrity. If the story ends up having major impact, JM will realize substantial profits from additional magazine sales, subscriptions, and advertising revenues. However, if JM publishes the story, JM will face a lawsuit; if it loses the suit, the penalties could be substantial. The tree below summarizes JM’s decision.
If JM publishes the story, the publisher may feel remorse for having violated the celebrity’s privacy. For what values of the cost of remorse would not publishing the story be preferable to publishing the story on the basis of EMV?
•Higher than $10,000•Lower than $10,000•Lower than $12,500•None of the above.
43.The manager of the Regal Beverage Company (RBC) must decide whether or not to market a new soft drink flavor. The new drink’s success depends heavily on consumer reaction to it. An initial decision analysis based on available data reveals that the expected monetary value of marketing the new drink is -$200,000. The EMV of buying perfect information for this decision is $50,000, as shown in the tree below. A market research firm offers to do market research for RBC at a cost of $30,000. Although not perfect, the market research should give RBC some information about potential customer reaction to the new flavor.Based on an EMV analysis, RBC’s manager should:
•Buy the research firm’s sample information.•Not buy the research firm’s sample information, but market the new drink.•Not buy the research firm’s sample information and not market the new drink.•The answer cannot be determined from the information provided.
 

Mary francis has just returned to her office after attending

Mary Francis has just returned to her office after attending preliminary discussions with investment bankers. Her last meeting regarding the intended capital structure of Apex went well, and she calls you into her office to discuss the next steps.

“We will need to determine the required return for our intended project so that we have a decision criteria defined for the project,” she says.
“Do you have the information I need to describe capital structure and to calculate the weighted average cost of capital (WACC)?” you ask.
“I do,” she smiles. “We can determine the target WACC for Apex Printing, given these assumptions,” she says as she hands you a piece of paper.

Weights of 40% debt and 60% common equity (no preferred equity)
A 35% tax rate
Cost of debt is 8%
Beta of the company is 1.5
Risk-free rate is 2%
Return on the market is 11%

“Great,” you say. “Thanks.”
“Be sure to indicate how these costs of capital might be used to determine the feasibility of the capital project,” Mary says. “I want your recommendation about which is more appropriate to apply to project evaluation, too. Let me know what you think.”
“One more thing,” she says as she stands up to signal the end of the meeting. “You did a good job with the explanations you provided Luke the other day. Would you have time to define marginal cost of capitalfor me so I can include it in my discussions with investors? You seem to have a knack for making things accessible to nonfinancial folks.”
“No problem,” you say. “I’m glad my explanations are so useful!”

To recap, for this assignment, complete the following:

Describe capital structure.
Determine the WACC given the above assumptions.
Indicate how these might be useful to determine the feasibility of the capital project.
Recommend which is more appropriate to apply to project evaluation.
Define marginal cost of capital.

750 word APA

HUMN 100 6383 Introduction to Humanities Guided Viewing Qs on Art: The Renaissance.

Visit the Uffizi GalleryLinks to an external site., in Florence, Italy, on Google Art Project. Scroll through the collection and click on images, or use the museum viewer, to look at the different works of art on display.Locate by using the filter function the Altarpiece of St. Lucia de’ Magnoli and select one other of the many Renaissance depictions of the Madonna and Child in the gallery. Respond to the series of questions provided to explore the two works in depth.Describe each painting by providing the following information:Who is the artist?What is the title of the work?When was the work created?What medium is the work (e.g., fresco, oil, tempera)?What are the dimensions of the work?Consider the style(s) of the two works through comparison and contrast. How are the elements of “Renaissance style” apparent in each? How do they differ? Consider (among other things):DraperyHuman AnatomySingle point prescriptiveArchitectureAnalyze the subjects and settings of the two paintings.Who are the subjects? How do you know who they are?Are any of the subjects placed in more prominent positions or given pronounced attention?What are the figures in the paintings doing?Where are the paintings set? Are the artists depicting real places? Heavenly realms? Can you tell? What clues do the artists give?Consider the works’ fit with the Renaissance:How does your comparison and contrast of the two paintings fit within this chapter’s discussion of evolving Renaissance thought and style?Do the paintings demonstrate similar or differing modes of thought?Recall your initial reasons for selecting the painting you compared and contrasted with the Altarpiece of St. Lucia de’ Magnoli.What were your first impressions of each painting? Did looking at them together change any of those impressions?What immediately caught your attention in the juxtaposition of the two works?How do the paintings fit with your understanding of life in Renaissance EuropeAll written assignments must be typed using 10 -12 point fonts and 1″ margins, double-spaced, and follow standard conventions of grammar and syntax.Please use MLA formatting Links to an external site. when citing your sources.

Hr management and blockchain | Applied Sciences homework help

Prepare an 8 page APA style paper using the resources you have read in this course and at least 3 additional peer reviewed resources. Follow the writing requirements for this course. Include an introduction and conclusion in the paper. This paper should address the following questions:(1) Does Blockchain technology have the potential to cause the paradigm shift in business practices that many experts are predicting? Explain why or why not.  Support your answer with research.(2) Is there evidence to suggest that Blockchain technology will change the way HR is practiced? If there is, discuss that evidence. If there is not, what issues exist that impede its adoption?(3) Which functions of human resource management could be most impacted by Blockchain technology? How might the HR functions change? Support your answer with research.Use the following headings to organize your paper: Introduction, Blockchain and Business, Blockchain and HR, Blockchain and HR Functions, Conclusions.Course writing requirements:

References MUST be cited within your paper in APA format. Your reference page and in-text citations must match 100%. Papers without in-text citations will earn failing grades.
Always include a cover page and reference page with ALL submissions (even initial discussion posts)
Provide the EXACT web link on the reference page citations for all online sources – do not provide just the home page, but the EXACT LINK – I check all sources
No abbreviations, no contractions – write formally
Write in the third person formal voice (no first or second person pronouns)
Write MORE than the minimum requirement of the word count assigned
As always, the word count is ONLY for the BODY of the paper – the cover page, reference page, and / or Appendix (if included) do not count towards the word count for the paper
Indent the first line of each new paragraph five spaces
Refer to the example APA paper in the getting started folder under the content tab if you need an example. Also, a Power Point is provided under the information tab that addresses APA format.
Use double-spacing / zero point line spacing, a running header, page numbers, and left justify the margins.

Discussion hiring practices and ethical responsibility | SPMT326

 On December 12, 2022, the University of Texas’ men’s basketball coach, Chris Beard, was arrested on a family violence (i.e., felony) charge. On the same day, Coach Beard was suspended without pay by the University of Texas’ executive administrators. In a released statement, the University of Texas’ officials indicated “The university takes matters of interpersonal violence involving members of its community seriously.”
On December 23, 2022, Beard’s fiancée and alleged victim, Randi Trew, disputed the December 12th incident. “Chris did not strangle me, and I told that to law enforcement that evening. Chris has stated that he was acting in self-defense, and I do not refute that. I do not believe Chris was trying to intentionally harm me in any way.”
While an on-going investigation into this incident was being conducted by the Travis County (Texas) District Attorney’s office, on January 5, 2023, the University of Texas’ executive administrators fired Chris Beard and relieved him of the men’s basketball coaching responsibilities. Beard’s seven-year guaranteed contract with the University of Texas had five years remaining. Interestingly, Beard’s contract included a clause where he could be terminated for cause if he was charged with a felony. The University of Texas’ vice president of legal affairs, Jim Davis, informed Beard’s attorney, Perry Minton, that Beard demonstrated “unacceptable behavior that makes him unfit to serve as head coach at our university.”
On February 15, 2023, Chris Beard’s felony domestic violence case was dismissed, in part because of the alleged victim’s wishes not to prosecute. The Travis County (Texas) District Attorney’s “office determined the charges could not be proved beyond a reasonable doubt.”
On March 13, 2023, the University of Mississippi hired Chris Beard as their men’s head basketball coach.
Questions to be answered for Discussion: 

Please share your thoughts on the University of Texas’ firing of Chris Beard.
Was terminating Chris Beard an ethically sound decision for the University of Texas?
Also, please share your thoughts on the University of Mississippi’s hiring Chris Beard as their men’s basketball coach.
Was hiring Chris Beard an ethically sound decision for the University of Mississippi?

Aprox 200 words with 2 sources to back up opinion. 

Analyze the strengths and challenges of observing a child for a 45-minute to 1-hour period. (1–2 paragraphs)

 —PLEASE READ INSTRUCTIONS FULLY!!!—
Overview
For this Performance Task Assessment, you will select a child you  know (a relative, friend’s child, etc.) who is between the ages of 6  weeks and 5 years to observe for data related to specific developmental  domains. You will then analyze the strengths and challenges of observing  a child for a 45-minute to 1-hour period and recommend additional  assessment strategies that would help add to your understanding of  development and learning information about the child.
Your response to this Performance Task should reflect the criteria  provided in the rubric and should adhere to the required length.
This Assessment requires submission of two files, including the Running Record Form and writing assignments.
 
Instructions
Before submitting your Assessment, carefully review the rubric. This  is the same rubric the assessor will use to evaluate your submission and  it provides detailed criteria describing how to achieve or master the  Competency. Many students find that understanding the requirements of  the Assessment and the rubric criteria help them direct their focus and  use their time most productively.
Access the following to complete this Assessment:
Gathering Data to Understand and Support Childhood Development and Learning 
For this Performance Task, select a child you know (a relative,  friend’s child, etc.) who is between the ages of 6 weeks and 5 years of  age to observe for a 45-minute to one hour period. Before you observe,  review the Ages & Stages resource from the American Academy of  Pediatrics for the age of the child you are observing. As you observe,  note your observations on the Running Record Form to refer to when you  write your paragraphs for this Assessment.
Note: In the Ages & Stages resource, the developmental domains are referred to differently depending on the age of the child.
Then, write 2- to 3-pages with the following two parts:
  
Part 1: Beginning a Development and Learning Assessment 
 

Based on the limited time you have had to observe this child, what  have you noticed about his/her development in the developmental domains  delineated in the Ages & Stages resource. (3-–4 paragraphs)

 
Part 2: Assessment Planning 
 

Analyze the strengths and challenges of observing a child for a 45-minute to 1-hour period. (1–2 paragraphs)
Recommend two additional assessment strategies that would be  beneficial to gather additional data on the child you observed, and  explain why these strategies would yield useful development and learning  information about the child. (2 paragraphs)

Business research for decision making unit 4 db & (peer responses)

 Description
Graduate Programs Discussion Boards
Discussion Boards (DB) are a key component of online learning. They foster active participation of learners and dialogue with fellow learners and instructors. Graduate-level courses require learners to create original posts to course DBs and to engage in dialogue by responding to posts created by others throughout the course. Original posts and responses should be substantive, and if references are made to the works of others, APA guidelines for in-text citations and references apply.
Minimum Weekly DB Expectations

Post an original and thoughtful Main Post to the DB prompt.
Respond to at least 2 other posts from learners and/or the instructor (Response Posts).
The first contribution (Main Post or Response Post) must be posted before midnight (Central time) on Friday of each week.
Two additional responses are required after Friday of each week.
For DB assignment prompts with a Part One and Part Two, Part One should be addressed in the first week of the unit with a Main Post and minimum of 2 Response Posts, and Part Two should be addressed in the second week of the unit with a Main Post and a minimum of 2 Response Posts.

More on DBs
At the end of each unit, DB participation is assessed based on level of engagement and the quality of the contribution to the discussion. DBs allow learners to learn through sharing ideas and experiences as they relate to course content. Because it is not possible to engage in two-way dialogue after a conversation has ended, no posts to the DB are accepted after the end of the unit. Learners must demonstrate an appropriate depth of understanding of course content to receive credit for having submitted substantive posts. Typically, this is achieved with 3–4 strong paragraphs for Main Posts and 2–3 strong paragraphs for Response Posts.
This DB has three parts:

 Compare and contrast vertical and horizontal integration.  What are some of the variables make each of these integrations valuable? Provide an example of a vertical and a horizontal integration that has happened recently.
 In what circumstances should an organization consider diversification as a viable strategy?
 What benefit does a global strategy provide an organization? Describe a situation when a global strategy would not be a viable solution for an organization.  

In your own words, please post a response to the Discussion Board and comment on other postings. You will be graded on the quality of your postings.

Company x’s principal strength is its inbound and outbound

22. Company X’s principal strength is its inbound and outbound logistics system; its relative weakness, however, is after-sales service. Its competitor, Company Y, however is often plagued with lagging shipments and an inflexible distribution setup. Company Y remains successful because it maintains a fully staffed service department and, as a result, the company is known for its dependable service. This type of analysis allows them to identify ways to build on relative strengths and avoid dependence on capabilities at which the other firm excels.
DisaggregatingPast performance comparisonBenchmarkingIndustry comparison
23. The ability to meet humanity’s needs without harming future generations is now a top priority in most corporate agenda
rulesrighteousnessethicssustainability
24.Which component of a marketing audit includes major developments in income, prices, savings, and credit that affect the company?
CulturalPoliticalTechnologicalEconomic
25.Prestige LLC, a small company that manufactures specialty cereals and energy bars, wants to launch a “green marketing” program in response to heightened consumer awareness about environmental issues. What should the company do to maximize the program’s chances of being successful?
Explain the rules and regulations laid out by governmental agencies to protect the environment.
Demonstrate that the products will benefit both customers and the society in the long-term.
Emphasize benefits to the consumer rather than environmental benefits.
Focus on the efforts and costs incurred by the company to bring these “green” products to consumers.
26.The marketing manager needs to know the cost of the research project before approving it. During which stage of the marketing research process would such a consideration most likely take place?
Step 1 – defining the problem
Step 4 – analyzing the information
Step 2 – developing the research plan
Step 5 – drafting the report
27.New-to-the-world products are ________.
low-cost products designed to obtain an edge in highly competitive markets
existing products that are targeted to new geographical markets
new product enhancements that supplement established products
new products that create an entirely new market
28.A set of ideas on organizational control based on the belief that the separation of the ownership from management creates the potential for the wishes of owners to be ignored refers to
the moral hazard problemethical responsibilitiesAdam’s theoryagency theory
29.Which control should periodically reassess its approach to the marketplace with a good marketing audit?
Marketing controlStrategic controlEthical controlPerformance control
30. BMW’s “The ultimate driving machine,” American Express’ “Don’t leave home without it,” New York Times’ “All the news that’s fit to print,” and AT&T’s “Reach out and touch someone” are all examples of ________.
brand sloganbrand missionbrand visionbrand personality